When it comes to real estate marketing, having a solid plan makes a world of difference. If you’re highlighting a new property, promoting your services, or advertising an open house, real estate marketing calendar templates are a game-changer. They simplify organization and keep all your marketing activities in one spot.
With options ranging from video walkthroughs to newsletters and blogs, these templates help you strategize and stay focused.
monday.com: This platform shines with its customizable marketing calendar, ideal for teams of all sizes. You can assign tasks, track progress, and collaborate effortlessly. It does have a free version for two users, but to access the calendar view, you’ll need to upgrade. Many use monday.com for more than just calendars; it works for managing clients, projects, budgets, and more.
ClickUp: If you want a free tool that packs a punch, ClickUp is hard to beat. It offers a calendar view right out of the gate. You can manage your content, track your marketing budget, and even collaborate with clients—all for free. You can set up budget limits for campaigns, which helps keep expenses in check.
Wrike: This tool is perfect for teams that want structured processes. While it offers a free plan, the full capabilities come with a paid version. The built-in marketing request forms allow agents to submit new listings, streamlining the process for marketing teams.
Airtable: If you’re tech-savvy, Airtable offers flexibility and depth. Although it starts as a spreadsheet-inspired tool, you can customize it into a powerful marketing calendar. You can track properties, campaigns, and more, even if it lacks a built-in calendar in its free form.
Trello: This user-friendly platform shines with its Kanban board layout, great for tracking tasks and managing campaigns. It may have limitations on the free plan, but its straightforward interface allows for quick organization of marketing strategies.
Excel, Google Sheets, and Docs: For agents working solo, a simple spreadsheet might be all you need. Tools like Smartsheet provide straightforward templates that let you drag and drop shapes to create a custom calendar without fuss.
No matter which template you choose, think about your team’s size, your specific needs, and how much collaboration you require. Start with what feels manageable and customize as you go.
